MULTIMEDIA ART / GRAPHIC DESIGN / MOTION GRAPHICS / ART DIRECTION / TYPOGRAPHY / VISUAL IDENTITY / PHOTOGRAPHY / LIGHTING DESIGN
UI UX
USER FLOW,
INTERACTION DESIGN,
AND ACCESSIBILITY
Executed with precision using Adobe XD, this meticulously designed UI/UX project is tailored to meet the demands of a contemporary payment application, placing a deliberate emphasis on simplicity and an aesthetically engaging design. The color palette, thoughtfully curated with Mauvelous Pink, Viva Magenta, and Mimosa, is not only chosen for its visual appeal but strategically employed to enhance the user experience. These carefully selected hues infuse a perfect balance between a clean, uncluttered aesthetic and a vibrant, dynamic user journey. As users navigate through the interface, the deliberate integration of these colors contributes to a visually captivating experience, elevating both the usability and the overall aesthetics of the payment process. In essence, this UI/UX project is a fusion of form and function, seamlessly delivering a harmonious and engaging user experience for the modern payment landscape.
This UI/UX project, tailored for a travel website and application, was meticulously designed with a predominant focus on aligning the visual elements with the brand's color theme. By strategically incorporating the brand's palette, the design aimed to create a seamless and immersive user experience, fostering a strong visual connection with the brand identity. The deliberate use of colors throughout the interfaces not only conveyed the distinctive character of the travel brand but also provided users with a cohesive and brand-consistent journey, enhancing the overall aesthetic appeal and usability of both the website and application.
In spearheading a user interface project for
a clothing shopping and retail website, I created a refined visual experience. The color palette, predominantly grayscale, instilled a sense of timeless elegance, complemented by a minimalist branding approach to ensure an uncluttered interface. Leveraging linear shapes throughout the design enhanced the overall sophistication, providing users with a seamlessly integrated and visually pleasing online shopping journey.
This interface project was specifically developed for a 2020 application focused on interior design, aptly named Deco Design. The design strategy revolved around creating a brand-centric space by aligning with the marketing and branding aspects of the company. The chosen color palette, consisting of Charcoal Gray and Blush Pink, played a pivotal role in shaping the visual identity of the UI/UX project. Staying true to a previously established design element, a rounded typography style was incorporated into the project, seamlessly extending the brand's visual language. By adhering to the color palette and utilizing rounded fonts, this UI/UX endeavor aimed to maintain a consistent and visually appealing user interface that resonates with the distinctive branding of Deco Design.
This project, undertaken around 2018, centered on the design for a fashion brand named Niman. The key focus was to establish a neutral color space within the UI/UX, aiming to enhance contrast and emphasize the brand's products for customers. The deliberate choice of a neutral palette sought to create a refined and sophisticated visual atmosphere, contributing to an overall sense of luxury and high-class aesthetics. By aligning the UI/UX design with this specific branding strategy, the project aimed to elevate the perception of the fashion brand, ensuring that the products were presented in a visually striking manner, thereby reinforcing the brand's image of exclusivity and refinement.