MULTIMEDIA ART / GRAPHIC DESIGN / MOTION GRAPHICS / ART DIRECTION / TYPOGRAPHY / VISUAL IDENTITY / PHOTOGRAPHY / LIGHTING DESIGN
PACKAGING
DESIGN
STRUCTURAL DESIGN,
BRAND EXPERIENCE,
AND USABILITY
This packaging design for a tea brand harmonizes Persian and English fonts, creating a coordinated, elegant expression. Black and white colors were chosen to evoke simplicity and charm, enhancing the brand’s identity. I used my painting and ink skills to craft the textures that give the packaging its unique, tactile feel. The square-shaped packaging aligns perfectly with the logo, while different sizes and shapes meet various customer demands.
This box has designed for Isfahan's traditional handcraft packaging that has initially intended for export. This package's simplicity has been designed to make it more attractive. Mina is a traditional ornamental utensil handcrafted in Isfahan that masters of this field decorate with some Iranian-Islamic motifs.
Turquoise cyan color also symbolically has used for this package to represent the inner sense of Isfahan and Mina utensils. In addition, this container's simplicity has created convenient communication with foreign countries' cultures and people.
This packaging is from the project I did for Gallardo chocolate in Iran. When compared to their previous design, I had to keep certain elements, such as the texture that evokes the vintage textures of Iranian carpets. For this design, I chose to use only two colors, white and brown, because, in my opinion, these two colors created the best appeal for this product. This project was actually a project I completed in Iran for a chocolate company.
This design was for the watch packaging design I crafted for the clothing brand, NIMAN. Inspired by the elegance and artistry of Persian calligraphy, I incorporated intricate lines and curves as a captivating element in this packaging.
These mesmerizing patterns not only reflect the brand's commitment to sophistication but also create a harmonious fusion of culture and style. The design not only enhances the brand's image but also ensures that every watch is unveiled with a touch of elegance and cultural richness.
